Terryberry Product Spotlight – Purpose and Values
Webinar03/27 | 1:00 PM - 1:45 PM ET
According to Harvard Business School, CEOs rate the importance of corporate purpose to company success at 9.1 out of 10, yet score their effectiveness at bringing that purpose to life at only 6 out of 10. This represents a common gap between a company’s purpose goals and the reality for employees that presents a strategic opportunity for HR professionals to make a lasting impact.
In this webinar, we’ll explore how Terryberry’s integrated platform helps you identify purpose gaps, implement targeted recognition strategies that reinforce values, and measure the impact of purpose-driven initiatives.
Learn how recognition can transform work into a personal calling—creating deeper meaning while balancing the potential challenges of over-identification that research shows can become a “double-edged sword.”
Key Learning Objectives:
- Identify key indicators of purpose in employee feedback and develop strategies to measure purpose alignment across different employee groups
- Design recognition programs that consistently reinforce core values instead of generic achievements
- Create recognition frameworks that help employees connect their daily efforts to broader organizational goals while maintaining healthy work-life boundaries
Presenters
Travis Poppleton
Product Manager
Terryberry
Travis Poppleton comes to Terryberry with over 20-years navigating the ever-evolving tech landscape. As a seasoned product manager, he’s driven innovation with industry leaders such as Great Place to Work, Ultimate Software, and UKG, where he helped shape products related to improving the employee experience. Travis graduated from BYU and is further pursuing a graduate degree with Harvard University. He has also been an active voice in the film community, writing and broadcasting as a lead film critic out of KSL Studios for over a decade. Travis currently lives in the New England area.
Brad Sytsma
Product Manager
Terryberry
Brad is Product Manager of Terryberry’s Recognition Product team. He has helped design and implement recognition programs for Terryberry clients of all shapes and sizes. Outside the world of Terryberry, Brad is an actor and playwright participating in theatrical productions both in West Michigan and across the U.S.
**By registering for this webinar, you agree to the following statement:
Unless and except to the extent expressly authorized by Terryberry in writing, I agree that I shall not attempt to reverse engineer, de-encrypt, or otherwise derive the design, internal logic, structure, or inner workings (including, without limitation, algorithms and source code) of any software, products, models, prototypes, or other items provided by Terryberry.
This demo webinar does not qualify for recertification.
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